Microsoft stopped providing security updates for Windows XP in April of 2014. Nor will Windows XP run our latest version of Merchant Plus! (5.1). If you didn’t have a reason to replace your XP computers before, this should be the straw that breaks the camel’s back. We just now received notice from LogMeIn that after […]
Archives for 2015
R2S Private Label Credit Integration
We are happy to announce that our relationship with R2S has continued to strengthen with the release of a much tighter integration. While we’ve had a program to export detailed charges to R2S for Private Label A/R billing, we are announcing a significant enhancement with expanded capabilities. Payments can now be recorded at […]
Discounts and Markdowns: The Good, the Bad, and the Ugly
This article is reprinted with permission from Linda Carter with The Retail Management Advisors, and a long time friend and consultant to Smyth Retail and many of our clients. This is a great explanation of the difference between markdowns and discounts. Generally, customers choose to shop a particular store based on the store’s reputation (brand), […]
Ransom-ware strikes again!
Recently, one of our customers was a victim of ransom-ware. Ransom-ware is a type of malware that prevents or limits users from accessing files on their system. This type of malware forces its victims to pay the ransom through certain online payment methods in order to grant access to their system or lost files. Our […]
The Anatomy of Loyalty Plans
Loyalty programs are an ideal way to maximize the Return on Investment (ROA) of marketing efforts as they are targeted for retention of the most loyal and most profitable customers as well as creating more advocates from the pool of existing customers. We all know that it costs more money to attract new customers than […]